Page tree

Versions Compared

Key

  • This line was added.
  • This line was removed.
  • Formatting was changed.

The Email to inactive recipients is the main feature that allows managing inactive recipientrecipients.

Typically, you can see a 3-5% increase in subscriber re-engagement. This is a low percentage because we're talking about an already inactive audience.

To maximize your re-engagement campaign, we suggest to personalize the message (Settings > List settings > Notification messages > Inactive) and to enable the feature in the section Inactive recipients management.