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The MailUp Extension for Magento (free download) allows you to leverage the powerful MailUp email messaging system from your Magento-powered ecommerce eCommerce store.

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Using the MailUp Extension for Magento

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Recently added

  • Multi-store implementations of Magento are now supported: connect different storefronts to different lists in MailUp
  • You can now show a newsletter subscription checkbox during checkout, without having to use a separate extension
  • MailUp webhooks are now supported to manage quasi-realtime subscribe/unsubscribe
  • Incremental sync was implemented, so that now only modified customers are transferred to MailUp during scheduled data syncs
  • See detailed release notes on Magento Connect.

Features summary

The MailUp extensions extension for Magento includes the following features (and we keep improving it):

  • Specify the List in your MailUp account that the store is connected to (MailUp supports multiple Lists, which you could connect to multiple e-commerce portals).
  • Filter customers based on a number of criteria (purchase history, customer type, etc.)
  • Send the filtered customers to MailUp with one click, adding to an existing Group or creating a new Group, then send a targeted message to that Group from within your MailUp admin console.Turn on/off the automatic export of sales data (requires account setup on the MailUp side: you will need to open a support ticket to enable this capability)platform.
  • Use triggered messages in MailUp for marketing automation based on sales & other data (e.g. send a coupon 45 days after an order is placed to invite customers to purchase again). Please note that triggered messages require the optional Marketing+ feature package.


System Requirements

The MailUp email marketing extension for Magento supports both the community and enterprise editions of Magento. The following versions are currently supported:

  • Community Edition:  1.4,, 1.4.2, 1.5, 1.6x, 1.6.1x,, 1.7, 1.8x, 1.8.1Enterprise Edition:,,,,, x (latest version tested is,, 1.10, 1.11, 1.11.1, 1.12, 1.13, 1.13.1
  • 2.4) 
  • Enterprise Edition:  We currently do not officially support Enterprise editions. The extension can be installed, but you may encounter functionality issues.

titleServer-side system requirements
Make sure that the Web server hosting the store supports the Magento system requirements. We strongly recommend that memory_limit is set to 512MB or higher.