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This export type encloses the statistics generated from an Email campaign. This means it will display as many rows as many were the actions taken by a recipient towards a certain campaign.

A row will be generated each time a recipient opens a message or clicks on any of the links nested into the email message. A row is also generated for those recipients who did not received the email message due to a bounce.

Full export is flexible to meet customers' highest expectations and is partly configurable upon demandcan be mainly customized with the fields listed below.

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Csv Layout

Field

Header Display Name

Description

Format

Example

Optional

List ID

idList

List ID in MailUp

Number

1

 
N

Send ID

idInvio

Send ID in MailUp

Number

1

 
Y

Message ID

idNl

Message ID in MailUp

(newsletter/DEM)

Number

161

 
Y

E-mail address

email

e-mail address of the recipient

String

john.smith@myprovider.com

 
N

Subject

subject

Subject

header

of the email message

String

Test

 
N

Status

statusType

Possible values:

  • OPN (open)
  • CLK (click)
  • NCO (not delivered - bounce)
  • SNT (sent)

String

  • OPN if the system records the action of downloading the images in the message
  • CLK if the system records a click
  • NCO in case of bounce
, or
  • SNT when a
message
  • campaign was sent
but no clicks or opens were detected for it 
  • to a certain recipient
Y

Details

details

Clicked URL (if Status=CLK) or bounce code

*

(if Status=NCO)

String

 
Y

Date

statusChange

Date of the operation saved in the record. It can indicate an open, a click or bounce detection

ISO format for dates
yyyymmddThhmmss. Italian time zone applies

20110122T113000 stands for Jan 22th, 2011, 11:30 AM

 
N

Send date

sentDate

Date the message was sent

ISO format for dates
yyyymmddThhmmss. Italian time zone applies

20110122T111244

 

...

Y

What data is tracked

Statistics file for email channel contains rows ("records") describing the action performed by the recipient. For example:

File content is incremental, i.e. it only contains the actions recorded since the last export. So, actions performed by a user on a message in different days may be spread across different files.

Column options

The layout displayed above can't be modified in the fields' order, but you can decide to toggle some of them or add some to the existing default layout:

  1. Any dynamic field belonging to recipients, also available if fields were renamed.
  2. In the "Details" column it is possibile to display the click URL when the row is CLK type.
  3. Column "SendId".
  4. Column "IpAddress", where applicable. For instance, client ip address is caught in case of click or view
  5. Column "Geographical region", that reports approximately where a click or an open were made from.
  6. Column User agent : applicable to click and views rows
  7. Column "Tags" 

 

  1. Email values encryption 

Row options

The csv file may optionally display :

  1. columns header, exported along with the data
  2. You last Action only: you can choose to read only the latest action a certain recipient took for a certain campaign. So if a recipient views a campaign and then he clicks on it, on the csv only the click row will be exported.
  3. toggle click related rows
  4. toggle open/views related rows
  5. toggle bounce related rows
  6. toggle no action ( NCO ) related rows

...

  1. sent email rows (SNT).  


Info

What is the difference between NCO and SNT row types?

  1. NCO marked rows might represent a temporary status. The email has not been delivered due to a bounce, but it might be delivered later.
  2. SNT instead reports the campaign sent to a certain recipient, and its status won't vary in the time even following to an open or a click action event.



Other options 

Each columns column can be also written with a text qualifier, usually a sinlge of single or double quote.

How to submit your export request?

Please submit your request to Mailup support today, and make sure you've filled the the form below : 

Property 
Csv exported file nameWrite here the name of the exported csv
Column SeparatorWrite here the carachter to use
Text QualifierWrite here the carachter to use
Show click UrlYes / No
Show Send IdYes / No
Show click/open ip addressYes / No
Show Geographical InformationYes / No
Show User AgentYes / No
Show Campaign tagsYes / No
Dynamic FieldsWrite here field ids or names
File HeaderYes / No
Show only last action rowYes / No
Show click rowsYes / No
Show views rowsYes / No
Show bounce rowsYes / No
Show no actions rowsYes / No

 

...


Samples

Sample 1 displays "idList", "idNL", "Email", "subject", "statusType", "details", "statusChange" (date), "sentdate" (date) and four dynamic fields.

No Format
idList;idNl;email;subject;statusType;details;statusChange;sentDate;tagsFirstName;campo18LastName;campo19CustomerId;campo33;campo34TargetId
5;1555;email@sample.au;Subject of your campaign;OPN;http://clickurl.com/;20150513T232106;20150513T112026;John;Smith;34234;085861532;1
5;1555;email@sample.au;Subject of your campaign;CLK;http://clickurl.com/;20150513T232206;20150513T112210;John;Smith;34234;085861532;1
5;1550;email-23445@sample.com;Campaign subject;NCO;MBSD;20150513T013820;20150508T150226;;;;0158634536;0
5|;1555|;email.sample@email.com|;Campaign subject|;NCO|HB   |20150513T182035|20150513T112210||||001478445|2125401707

 

;HB;20150513T182035;20150513T112210;;;;001478445;2125401707


Sample 2 displays "idList", "idInvio" (sendId),"idNL" (newsletter id), "Email", "Subject", "statusChange", "sentdate" and "FirstName"

No Format
idList;idInvio;idNl;email;subject;statusType;details;statusChange;sentDate;FirstName
1;173;175;john@email.com;;CLK;Unsubscribe;20150521T105739;20150521T105733;John
1;166;172;john@email.com;Test DynField;SNT;;;20150417T140808;John
1;166;172;john@email.com;Test DynField;OPN;;20150417T141100;20150417T140808;John


Sample 3 displays a csv layout inclusive of a single quote text qualifier. Text qualifier is very often used when one of the selected fields might display characters that could be misread as separator.

No Format
'idList';'idInvio';'idNl';'email';'subject';'statusType';'details';'statusChange';'sentDate'
'1';'14';'6';'demo@mailup.it';'Esempio di messaggio creato con un feed RSS';'OPN';'';'20140905T200936'

Sample 4 displays a the same csv layout as above, but inclusive of MD5 encrypted Email value

No Format
'idList';'idInvio';'idNl';'email';'subject';'statusType';'details';'statusChange';'sentDate'
'1';'14';'6';'febb975fe77448e72f0b54b2fab4cde8';'Esempio di messaggio creato con un feed RSS';'OPN';'';'20140905T200936'


Info

Optional md5 / sha1 / sha256 / sha512 encryption applies to Email column only

Bounce chart

Allowed codes for bounces are listed in the table below 


Bounce Type

Bounce Description

AR

Auto Reply

BN

Bounce No Email Address

CR

Challenge-Response

GB

General Bounce

HB

Hard Bounce

MB

Mail Block - General

MBAD

Mail Block - Attachment Detected

MBKS

Mail Block - Known Spammer

MBRD

Mail Block - Relay Denied

MBSD

Mail Block - Spam Detected

NB

Non Bounce

SB

Soft Bounce - General

SBDF

Soft Bounce - Dns Failure

SBMF

Soft Bounce - Mailbox Full

SBMS

Soft Bounce - Message Size Too Large

SR

Subscribe Request

TB

Transient Bounce

UR

Unsubscribe Request


CSV Exported file shipping

The export process can put the target csv file to your console disk space you can usually connect through a Mailup Ftp account, or, if you feel more comfortable, we can ship it to yours.

When filling in the "submit form" at the bottom of this page, you'll find the proper blanks to let us know what FTP account the export process has to connect to. Leave them blank if you'd like the csv file to be left on your default Mailup account disk space.

When connected to your Mailup Ftp Account you'll find the exported csv files at this FTP relative path : "/ftp_export/"



Info

FULL export type, accordingly to your usual campaign volumes, may generate a high amount of rows, remarkably increasing the target file size in some cases.

There's an optional feature that allows you to receive only the last action a subscriber took on a certain campaign. For instance, instead of writing both an Open and its subsequent click rows, the export process would only write the click row. This feature usually decreases a lot the average target file size.

You can submit your request filling in to "Show only last action row" as "Yes" in the form below.



Should you need any further information or custom integrations please do not hesitate to contact your account manager.