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Overview

Using MailUp with your Magento-powered ecommerce store ensures a high level of deliverability for your emails, and allows you to take advantage of the advanced messaging features that are included in MailUp. Once you install the MailUp extension, you will be able to run professional email marketing campaigns by easily filtering customers and seamlessly passing the data to MailUp, which will handle the sending and tracking of the messages.

You will also be able to schedule automatic exports of sales data to your MailUp account, and setup automatic, triggered messages that will be sent out when certain scenarios occur (triggered messages require the optional Marketing+ feature package).

The MailUp extension requires a MailUp account. If you are not already a customer, signup for a free trial and check it out!

Features

The MailUp extensions for Magento includes the following features (and we keep improving it):

  • Specify the List in your MailUp account that the store is connected to (MailUp supports multiple Lists, which you could connect to multiple e-commerce portals).
  • Filter customers based on a number of criteria (purchase history, customer type, etc.)
  • Send the filtered customers to MailUp with one click, adding to an existing Group or creating a new Group, then send a targeted message to that Group from within your MailUp admin console.
  • Turn on/off the automatic export of sales data (requires account setup on the MailUp side: you will need to open a support ticket to enable this capability)
  • Use triggered messages in MailUp for marketing automation based on sales & other data (e.g. send a coupon 45 days after an order is placed to invite customers to purchase again). Please note that triggered messages require the optional Marketing+ feature package.

System Requirements

The MailUp extension for Magento supports the following versions:
  • Community Edition: 1.3, 1.4, 1.4.1.1, 1.4.2, 1.5, 1.6, 1.6.1, 1.6.1, 1.7
  • Enterprise: Supported
    Note: the extension is not yet officially listed as supporting Magento Enterprise, but it does (smile)

Installation

To install the MailUp Extension for Magento:

  • Locate the extension in Magento Conncet: http://www.magentocommerce.com/magento-connect/mailup.html
  • Register an account with Magento Connect, if you don't already have one
  • Log into your account
  • Click on Install Now
  • If prompted to select the version of Magento Connect, select v2
  • Check the check box to agree to the license agreement
  • Click on "Get Extension Key"
  • Click on "Select Key" to copy it to the clipboard
  • Now log into your Magento admin console and navigate to System > Magento Connect > Magento Connect Manager
  • Paste the Extension Key under Install New Extensions and click on Install

  • Magento will retrieve the Extension automatically and will then prompt you to install it. Click on Proceed to do so.

  • Magento will install the extension and show a success message. Click on Refresh and you should now see the extension listed under Manage Existing Extensions

  • Scroll to the top and click on Return to Admin to return to your store admin console

Upgrades

To upgrade the extension to a more recent version:

  • Now log into your Magento admin console and navigate to System > Magento Connect > Magento Connect Manager
  • Scroll down to the section to Manage Existing Extensions
  • Click on Check for Upgrades
  • If an upgrade is available, it will be retrieved from Magento Connect and you will be able to select which version to install and proceed with the installation.
  • Magento will install the new version of the extension and show a success message. Click on Refresh and you should now see the upgraded extension listed under Manage Existing Extensions
  • Scroll to the top and click on Return to Admin to return to your store admin console

Acknowledgement

The MailUp Extension for Magento was developed in partnership with SevenLike

 

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