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Activity filters now have an hour-based condition to more effectively run time-sensitive drip campaigns, such as shopping cart abandonment emails. To know more, check the example here |
Hour-based activity filters
Date and time format
Filters now support hour-based conditions that allow you to run time-sensitive drip campaigns, such as abandonment cart emails, that need to be sent within hours.
In order to use this type of comparison, the data must be saved into a recipient field using the ISO date time standard, which looks like this:
YYYY-MM-DDThh:mm:ssTZD
... where:
YYYY = four-digit year
MM = two-digit month (01=January, etc.)
DD = two-digit day of month (01 through 31)
hh = two digits of hour (00 through 23) (am/pm NOT allowed)
mm = two digits of minute (00 through 59)
ss = two digits of second (00 through 59)
TZD = time zone designator (Z or +hh:mm or -hh:mm)For example: 2015-02-24T19:20:30+01:00).
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When using an hour-based comparison with |
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a profile filter, make sure that it contains the date and time in the ISO format: |
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YYYY-MM-DDThh:mm:ssTZD |