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Info

Activity filters now have an hour-based condition to more effectively run time-sensitive drip campaigns, such as shopping cart abandonment emails. To know more, check the example here


Hour-based activity filters

Date and time format

Filters now support hour-based conditions that allow you to run time-sensitive drip campaigns, such as abandonment cart emails, that need to be sent within hours.

In order to use this type of comparison, the data must be saved into a recipient field using the ISO date time standard, which looks like this:

YYYY-MM-DDThh:mm:ssTZD

... where:

     YYYY = four-digit year
     MM   = two-digit month (01=January, etc.)
     DD   = two-digit day of month (01 through 31)
     hh   = two digits of hour (00 through 23) (am/pm NOT allowed)
     mm   = two digits of minute (00 through 59)
     ss   = two digits of second (00 through 59)
     TZD  = time zone designator (Z or +hh:mm or -hh:mm)

For example: 2015-02-24T19:20:30+01:00).

Info
titleISO date and time standard

When using an hour-based comparison with

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profile filter, make sure that it contains the date and time in the ISO format:

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YYYY-MM-DDThh:mm:ssTZD