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  • Opened or did not open
  • Clicked or did not click
  • Subscribed on
  • Unsubscribed on
  • Whom you sent the specified message in the last / exactly N days (up to a maximum of 15 days. Selecting the condition "exactly" the maximum value admitted will be 14 since it also counts the starting day)
  • Whom you successfully sent the specified message in the last / exactly N days (up to a maximum of 15 days. Selecting the condition "exactly" the maximum value admitted will be 14 since it also counts the starting day)
  • Whom you did not send in the last / exactly N days (up to a maximum of 15 days. Selecting the condition "exactly" the maximum value admitted will be 14 since it also counts the starting day)
  • Who did not receive... (due to hard bounces or not due to a hard bounce)
  • Performed
    • at least one action

    • less than 5 actions
    • less than 10 actions
    • 10 or more actions
    (by "action" we mean a click or an opening)
  • Generated a soft bounce error (to know more about Soft Bounces, click here)

SMS

  • Received or did not receive Welcome message
  • Whom you sent / successfully sent / didn't send / the specified SMS in the last 15 N days
  • Who did not receive an SMS
  • Who did not receive an SMS (Expired / Rejected)


The Messages drop-down menu contains:

  • the list of the last messages sent
  • the entry "any message"
  • the entry "last message"
  • the ability to search for specific messages by typing their name.


Info

Activity data limitations: Activity details are stored in our systems for a certain number of days, based on your subscription. Your current plan provides data on opens and clicks for 365 days, while the detail of the recipients to whom you sent a message has a 15-day limit (not extendable).


You can also decide to only select messages that contain specific Tags. This is a useful tool to evaluate your audience's interest on in a specific campaign (maybe your audience is interested in messages that include "Cars" tags. By knowing this you could send them a specific promo for car lovers).

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