Configuring a webhook
To add a new webhook, select Settings > Account Settings > Developer's Corner > Webhooks and click on Add new webhook.
As mentioned in our brief overview of webhooks, they're highly customizable. That's why, when you create or edit a webhook, there are several settings that you can configure. Let's review them one by one.
- Name: enter a descriptive name for the webhook (for internal purposes only)
- Callback URL: the URL of the page that will receive the "call" when the webhook is triggered
- Event: The type of webhook: there are currently 4 events that can trigger the execution of a webhook:
- Subscribe: a recipient subscribed to the List
- Unsubscribe: a recipient unsubscribed from the List
- Changeprofile: a recipient's profile was updated. A modification in the groups that a recipient is assigned to counts as a profile change.
- Delete: a recipient was removed from the List
- Source: the event can originate from three different sources:
- API: the event occurred due to an API call. For example, a recipient was registered in MailUp from a form that executed an API call to MailUp
- Console: the event occurred due to some operation being executed in the admin console. For example, a new recipient was added manually as a subscriber in the admin console.
- Recipient: the event occurred due to an action that a recipient took. For example, a recipient unsubscribed.
- Method: the method in which the callback is technically executed. It can be a POST or a GET.
- Active: whether the webhook is active or inactive.
- Encrypted: whether the callback is encrypted. If so, you will need to specify a key.
- MailUp will encrypt the data using RC4 encryption and the key provided
- The data is then converted to Base64 encoding.
- The receiving page - knowing the key - can perform the opposite operations to extract the data.
- Parameters: the parameters sent in the callback. See below for details.
The parameters that can be included in the callback are:
- [EventDate]: the date in which the event occurred, in ISO 8601 format (e.g.: 2012-09-12T11:18:37.664+02)
- [IdConsole]: the account ID
- [IdList]: the list ID
- [IdNL]: the message ID
- [EventType]: the type of event
- [EventSource]: the source of the event
- [Reason]: the reason why a recipient unsubscribed. It only applies to the unsubscribe event type and includes the code that defines the different unsubscribe types.
- [Email]: the recipient's email
- [Prefix]: the recipient's mobile phone international prefix
- [Number]: the recipient's mobile phone
- [Groups]: a comma-separated array of the groups that the recipient belongs to in the List [IdList]
- [Channel]: takes the values:
- Unknown = -1
- Mail = 0
- Sms = 1
- Fax = 2
- Social = 5
See a sample callback.
Limitations to webhooks
Currently, webhooks are not executed:
- When there is a bulk import
- When a Web service is used
In addition, please note that webhooks are List-specific, and you cannot currently create a webhook that applies to multiple lists. In the future, you will be able to quickly copy a webhook to create a similar or identical one in a new List.