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Available solutions
You can develop your integration with MailUp by mixing the available solutions, taking advantage of the features they provide. Each listed item is a link to the correspondent documentation.
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Development can be done starting from scratch learning from available samples (see docs for each solution), or you can use the RubyGem (that is a wrapper of REST API)
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Comparison matrix
Here below there is a comparison matrix between available solutions.
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(1) New recipients are added to list when a message is sent to them
(2) For this API the feature is designed for bulk operations, its massive use on single recipients may affect system performances
(3) New recipients are added when listed in enclosed "one2may.import" file
(4) Requires a customization
(5) Can be used for confirmation requests, not for massive use (see this Rate Limiting about SendSingleNewsletter)
(6) With the "Text message (SMS) sending from .CSV file" feature
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Use cases
Synchronize recipients between your application and MailUp
Send email/SMS campaigns from your CRM
Send transactional emails or text messages (SMS)