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- Message type: select here which type of messages you are sending from this list: newsletters, direct marketing messages, or transactional messages (i.e. alerts, reminders, notifications)
- Recipients: select if your mailing is directed to businesses or to consumers
- Industry: select from the dropdown menu the industry your company belongs to, for the benchmark analysis to be effective.
Sender
Parameters you cam can modify here:
- Email sender name: the person or entity that is sending the message. It could simply be your company name.
- "FROM" email: the email address that is sending the message. Make sure that it is a recognizable address (e.g. it uses your Web site domain)
- Header sender: enter an email address here if you want your message to be sent on behalf of that address.
- Reply-to: If your newsletter asks for a reply from the recipients, you may want the replies to be sent to a different address from the "FROM" email. Enter the reply-to address here: it must be a valid email address. If you leave the field blank, the "FROM" address will be used.
- SMS sender name: the person or entity that is sending the text message. It could simply be your company name.
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