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This feature automatically sends the "Email to inactive recipients" (i.e. the ultimatum email with a clear call to action: either to remain in your mailing list or to unsubscribe). Typically, you can see a 3-5% increase in subscriber engagement. This is a low percentage because we're talking about an already inactive audience. To modify the email message, click on the edit button or view this section.

Step 3: Unsubscribe recipient

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