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How

To

add a Dynamic field to your message:

• In the Email Editor, click on the

• Dynamic fields button (view screenshot)

• to view a list of Dynamic fields that you can insert into the message.
• If a Recipient field is not listed, it means that it has not been set as Dynamic. You can change this setting under Recipient fields.
• Select which dynamic field to add in the current section of your email message. The corresponding tag will be added to the HTML code.

To edit the default value of the dynamic fields, click on Dyn. fields.

• You can set a default value at the message level. For example, if you don't know the first name of your recipients, the [ first name firstname] dynamic tag will show as blank. To edit avoid this, click on Dyn. fields and under first name type the corresponding value, such as "friend".
• You can also set a default value at the account level when managing recipient fields.

To personalize your an email message insert dynamic fieldswith recipient-specific information, you can use dynamic fields (also referred to as dynamic tags or merge tags). Dynamic fields retrieve any information (personal info, preferences, e-commerce data) stored on your listin recipient fields. For example, if your recipient list contains the first names of your recipients you can in a recipient field called "firstname", you could insert the [First Namefirstname] dynamic field as "Dear [First Namefirstname]" in the salutation first line of the email and each recipient will view their first name in the emailreceive a message that opens with a personalized salutation, such as "Dear John".
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