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- Read or did not read
- Clicked or did not click
- Subscribed on or unsubscribed on
- Whom you sent... or whom you did not send
- Who did not receive... (due to hard bounces or not due to an hard bounce)
- Performed at least one action
- Performed less than 5-10 actions
- Performed 10 or more actions
- Has generated a Soft bounce error
The Messages drop-down contain a list of messages that have been sent, and also contains the option Any
The Link input field allows you to enter a specific link URL.
Finally, the date fields allow you to specify a date range for which the condition applies.
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When you enter a URL in the Link filed, the system performs a "like" match on the URL to determine if the recipient had clicked or had not clicked on it. This means that it will find a match even if the link contained some link tracking code, but you do not enter the link tracking code in the filter. For example, if the link in the email was "http://www.myCompany.com?utm_source=email", but you only enter "http://www.myCompany.com" in the URL field, it will still find a match. |
An example: a re-engagement filters
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