Page Comparison

MailUp offers a tool to create and manage landing pages, which can be inserted in your emails as special links.

Features

• Fully responsive landing pages editable with the drag-n-drop editor, without any HTML knowledge
• Pages are hosted by MailUp and accelerated via the content delivery network used by the platform.
• Easily add Web analytics tracking code (e.g. Google Analytics) to track landing page usage.

Why link a landing page in an email?

Landing pages are a great companion to short, visually impactful emails with a clear call to action. This kind of emails tends to perform better.

Beyond that, the use of a landing page allows avoiding email clients limitations, like clipping of long messages in Gmail and Yahoo or missing compatibility with HTML5 (for example, you can embed a video using HTML5's video tag)

Creating a landing page

First, go to Messages > Email > Landing pages (beta).

1. Create a new landing page, by clicking the "New landing page" tab or the "New" button in the lower right.
2. Choose a template from the ones available
3. Edit the page with the drag-and-drop editor and, when you're done, click "Save landing page"
   
   
   
   
4. In the "Settings" page, you can:
   1. rename the page or add internal notes
   2. publish the landing page (thus making it public)
   3. add "Title" and "Description" meta tags, to enhance page SEO
   4. get the page URL, accessible when the page is published
   5. add a web analytics tracking code (e.g. Google Analytics)

Linking a landing page inside an email

Once you've created a landing page, you can easily link it in an email:

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