MailUp offers a tool to create and manage landing pages, which can be inserted into your emails as special links.
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- Fully responsive landing pages editable with the drag-nand-drop editor, without any HTML knowledge
- Pages are hosted by MailUp and accelerated via the content delivery network used by the platform.
- Easily add Web analytics tracking code (e.g. Google Analytics or Pixel Facebook) to track landing page usage.
- Add subscription forms to collect new subscribers.
- Add a video as background to the contents of the landing page that will automatically be played. When you add or select a content row, you can enable this option from the sidebar of the drag and drop editor and insert the URL of your video you want to upload.
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- publish the landing page (thus making it public)
- add "Title" and "Description" meta tags, to enhance page SEO
- add a web analytics tracking code (e.g. Google Analytics or Pixel Facebook) or JavaScript code in <head> tag.
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The landing pages created with the drag & -and-drop editor can contain a subscription form, so as to become a tool for acquiring new subscribers, like the Subscription forms.
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- Delete or modify one of the fields inserted by default
- Change the field label (eg "Name" to "What's your name?")
Warning: once the label has been modified, it will no longer be visible in the editor in the original name of the recipient field entered - Drag a field up or down
- Add a new master field by selecting "Add new field"
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How to measure the effectiveness of the landing page?
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- Email subscribers
- Pending emails
- SMS subscribers
By clicking on the number highlighted, you can access the Recipients section to see the details. If your Landing page does not contain any Subscription form, then "No subscription form inserted" will be displayed (see image above).
How to use landing pages that contain a subscription form?
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To create a landing page starting from an existing message, go to the message overview.
Click on the drop-down menu next to the "EDITEdit" button and then on "Create landing page". This feature is only available for messages created with the BEE editor.
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