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Preparing your message

To send a message, select "MESSAGES EMAIL > NEW" and create a new message. You can create an HTML message from scratch, load one from a template, or upload your own message template. You can then review and edit the message using the built-in HTML editor.

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Uploading your own HTML message

Using the "Import" feature you can import contacts into your MailUp console. Using the "Upload HTML New From File" feature, you can load a message created outside the console directly (e.g. using an HTML editor such as Adobe® Dreamweaver®). Then, if needed, you can edit it in the message editing window.
Since the built-in HTML editor does not offer advanced features to handle Cascading Style Sheets, designing the message in an external HTML editor can be especially useful if you make extensive use of CSS. If you use Cascading Style Sheets, however, remember that not all e-mail clients offer the same support for CSS (e.g. background images are not supported in Outlook 2007, among other things) and that typically external CSS documents are not supported. All CSS style need to be defined inside the message.

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Brief notes about sending a successful message

Once you are ready to send the message:

1. Always send the message to a test group first. Unless you do so, it's impossible for you to verify that tracked links and the unsubscription link work.

1. Insert an automatic unsubscription link into any newsletter by using the "Uns" button in the HTML editor. The system will add a [http://[unsubscribe]/|http://unsubscribe/] link to the message, which will be dynamically activated during the delivery of the message.

1. To track a link:
   1. Select it
   2. click on the "External link" button
   3. flag it by using the "Track this link" setting.

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1. Double check the content of your message in order to avoid it being classified as spam (e.g.: you certainly don't want to add words typically used in SPAM messages in the Subject field). There is a lot of information on the Internet on how to avoid writing messages that end up being considered SPAM.

1. By default your messages will include a header and a footer. You can find the contents of the default header and footer under "SETTINGS > SET HEADER" and "SET FOOTER". We recommend that:

1. 1. You leave the header "as is". It's a simple link to a Web page that displays the same newsletter in a browser in case the recipient cannot properly view it in his/her e-mail client.
   2. You add your address and contact information to the footer, and leave the rest "as is". Many countries' consumer privacy regulations require that you include your contact information in your e-mail messages.

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