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MailUp is a multi-list environment, each list is completely independent of the other, each with it's separate import of recipients and subscription status, message settings, user settings and statistics. Therefore, most of MailUp's features are handled at the List level, and the user must always first choose the List to operate in.
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If you choose to only have one List, you operate your account in one default List named "News". This list is not visible on the admin panel until you choose to create additional Lists. Therefore, if you do not want additional Lists in MailUp, your first import, messages, etc. will be handled via this default List. |
You can create multiple lists, for all kinds of purposes. Remember, each list is independent of the other. Some examples of using multiple lists in MailUp:
- You have more than one company newsletter
- You run an ecommerce store and send Daily Specials, Weekly Promotions, New Arrivals, etc. and want recipients to be able to subscribe/unsubscribe independently to/from each of them
- You decide to use MailUp's SMTP+ feature, a built it SMTP relay service perfect for all of your transactional and/or company emails
You want to send a Welcome series by using triggered messages, and want recipients to be able to opt out from the Welcome series separately from your regular newsletter
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By default your MailUp account will include one List, named "News" (you can rename it). You can add new Lists under the Account settings. Once you add a new List, a drop-down will appear in the top-left corner, allowing you to easily move from one list to the next. |
MailUp also allows you to create Groups, which are subsets of recipients within a List.
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