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Adding a New Activity Filter

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  • Opened or did not open
  • Clicked or did not click
  • Subscribed on or unsubscribed on
  • Whom you sent the specified message in the last 15 days
  • Whom you successfully sent the specified message in the last 15 days
  • Whom you did not send in the last 4/7/15 days
  • Who did not receive... (due to hard bounces or not due to a hard bounce)
  • Performed
    • at least one action

    • less than 5 actions
    • less than 10 actions
    • 10 or more actions
    (by "action" we mean a click or an opening)
  • Generated a soft bounce error (to know more about Soft Bounces, click here)

SMS

  • Received or did not receive Welcome message
  • Whom you sent / successfully sent / didn't send / the specified SMS in the last 15 days
  • Who did not receive an SMS
  • Who did not receive an SMS (Expired / Rejected)

 

The Messages drop-down contains a list of messages that have been sent, and also contains the option Any.

The Link input field allows you to enter a specific link URL.

Finally, the You can also decide to only select messages that contain specific Tags. This is a useful tool to evaluate your audience interest on a specific campaign (maybe your audience is interested in messages that include "Cars" tags. By knowing this you could send them a specific promo for car lovers).

The date fields allow you to specify a date range for which the condition applies. 

 

 

 

 

An example: a re-engagement filter

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